We’ve lost our patience for friction. We expect fast loading and...

https://www.4shared.com/office/cPQcS8XEku/pdf-54664-6514.html

We’ve lost our patience for friction. We expect fast loading and personalization that meets us where we are. It’s about respecting our time. If an app isn’t instant, we’re gone. Why settle for clunky design when everything else in your pocket just flows?