We aren't patient anymore. When you open an app, you expect results. Fast...

https://web-wiki.win/index.php/The_Invisible_Hand:_How_Streaming_Apps_Master_the_%22Cross-Device_Hand-Off%22

We aren't patient anymore. When you open an app, you expect results. Fast loading is the baseline, and personalization ensures content actually matters to you. If an app makes us wait or serves generic junk, we bounce